Is the VIP Ticket Worth It? Here's Exactly What You Get
We break down every single perk included in the VIP experience — and why most guests who upgrade say it's the best $125 they've spent.
VIP vs. All Inclusive: Is the Upgrade Worth It?
Short answer: yes. Here's the longer version.
What's Included in VIP ($125)
Your VIP ticket includes everything in All Inclusive, plus:
1. Private VIP Lounge
A separate, exclusive space away from the main festival floor. Premium seating, personal service, and a more relaxed atmosphere. Great if you want the festival energy without fighting for elbow room.
2. 8 Super Premium Pours
These are the bottles that don't appear on the main floor. We're talking Clase Azul, Don Julio 1942, Fortaleza Still Strength, and other ultra-premium expressions. These 8 pours alone are worth the upgrade for any serious tequila enthusiast.
3. Build-Your-Own Taco Bar
Dedicated food service in the VIP area. Fresh proteins, handmade salsas, all the fixings — and no waiting in the general food line.
4. Priority Entry
Skip the general admission line entirely. Walk straight to the VIP entrance and you're in.
5. Dedicated VIP Bartenders
No waiting for your tasting pours. VIP bartenders are exclusively serving the VIP lounge.
6. VIP-Only Gift Bag
Every VIP guest takes home an exclusive gift bag with festival merchandise and partner brand samples.
Who Should Upgrade
- ▸Anyone who wants to try the rarest bottles
- ▸Groups who want their own space
- ▸First-timers who want the full experience
- ▸Anyone who hates lines
The Math
VIP is $125. All Inclusive is $55 (Early Bird). The upgrade is $70. If you use all 8 super premium pours, you're getting access to bottles that would cost $25–$40 each at a bar. That's a $200–$320 value on the pours alone.
Worth it? We think so. 🥃
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